Tools Every Consumer Direct Lender Needs

The digital revolution is continuing to shape the mortgage landscape, leading borrowers to expect a more streamlined loan experience. While traditional retail lenders work directly with consumers through loan officers, consumer direct lenders must adopt a more digital business model to generate enough leads for their business to thrive.

By leveraging a powerful mortgage marketing solution that communicates efficiently with other pieces of their tech stack, consumer direct lenders can offer a more streamlined experience that converts more leads to borrowers and shortens times to close.

In this eBook you'll learn:

• What challenges do consumer direct lenders face?
• What lead generation tactics work best for a consumer direct lending model?
• How do consumer direct lenders manage their leads? 
  
• Which capabilities should consumer direct lenders look for in a tech stack?