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5 Costly Myths Even Smart Mortgage Executives Believe About Direct Mail — Debunked

Independent research explains why direct mail deserves a place in your marketing mix



  • Myth #1: Direct Mail is Dead 
  • Myth #2: Direct Mail Doesn’t Scale 
  • Myth #3: Direct Mail is Expensive 
  • Myth #4: Young People Don’t Read Mail 
  • Myth #5: Email Does the Same Thing for Cheaper 

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